finished pitch

Pitch
Artist: Santagold - creator

genre is indie / alternative


Our video for the song creator by santogold, will consist of a performance. Not a traditional performance, but an extended idea of a performanc. It does not follow a story, but does use a variety of settings and props.


Our video consists of 3 individuals lisitening to their I-pods and letting the music basically "overwhelm" them. They lose themselves into the music and this causes them to "create chaos"!!!!!


the settings that will be using are mainly the back streets of cambridge. our main options are the bridge at mill robeging as the ad , the backstreets of hills road, the subway at the grapfhton and the back of parkers piest.


the video begings with 3 friends that are suppose to meet, the camera follows then as they make their way to their final location, the 3 individulas put their ipods on as a distraction for their long trip... the songs all happen to be the same.


As the song begins the characterts lose themself in the music and skate from reality. they go from their everyday style into alternative stereo tipical indie outfits. and as they make their way to meets their friends they cause caos around the backstreets of cambridge. this consist of three different settings with three different characters. the camera shows how they make their way to their meeting place. as the video is very simple as a group we decided that we would build it up by adding many special effects emphasising the song and to help it link to the video. the last few scenes are very similar as the begining it shows different shots of the 3 individulas taking their ipods out and one close shot of somebody turning off the song.before these last few scenes a short rapid visual summary of the video appears almost like flashbacks building up the ending. after the ipod is off, the characters appear as they were dressed before, implying that they are back to reality with a few quirky laughs and remarks.